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N°31  |  September   2008
Hot topics
Grenoble High-Technology Center: the StoreWay Solution Center
Bull announced the opening of its international Solution Center – the StoreWay Solution Center – dedicated to data protection and virtualization technologies in partnership with EMC, the world's leading information infrastructure and solutions provider.

Storeway center
From left to right: Michel Bracquemond, Director of the Bull Advanced Competency and Services Center in Grenoble, Jean-Pierre Barbéris, General Manager of Bull France, Christian Hiller, General Manager of EMC France, Benoit Hallez, Director of Bull's StoreWay Division

The Solution Center based at Bull's Advanced Competency and Services Center in the technopole of Grenoble, France, showcases information infrastructure solutions to address the major data management issues faced by organizations today including the unprecedented growth of enterprise data, optimizing energy efficiency, assuring the operational business continuity of IT systems, and responding to governance, risk and compliance requirements for archiving and retrieving data.

In a recent European Study commissioned by Bull "Optimizing Storage: Issues, difficulties and winning strategies of European companies", IDC surveyed 100 major European companies with more than 500 employees and highlighted these issues with 64% of responders replying that dealing with data growth was a major issue, and a huge 89% stating that guaranteeing continuous activity in the event of failure or incident was their top storage priority over the next two years.

Benoit Hallez, Director of Bull's StoreWay Division stated: "The StoreWay Solution Center developed in partnership with EMC is a valuable resource allowing our customers to understand and evaluate the very best storage solutions available on the market today, in order to accelerate their deployment within their own organizations to maximize efficiency of the data management infrastructure in line with their new business challenges."

The center provides a live and interactive environment for IT professionals to exchange with Bull's consultants who have in-depth expertise in all aspects of storage technologies, and who maintain a close relationship with EMC engineering in their Hopkinton headquarters in the US.

Bull and EMC: a 15-year partnership
The StoreWay Solution Center is the most recent phase in a long relationship between Bull and the US storage giant that dates back over 15 years, during which time Bull has widely deployed solutions based on EMC technology throughout the world.

In November 2007, Bull joined EMC's Velocity Partner Program as a Signature Solution Center Partner and has built on its existing EMC support network, which counts more than 400 support staff located throughout Europe, with the development of a professional services capability through the EMC Authorized Service Network (ASN) program.
Starting from November 2008, the StoreWay Solution Center will run a program of themed storage seminars and workshops, and will host customer benchmarking and proof of concept activities.

Christian Hiller, General Manager of EMC France noted: "We are extremely pleased to further enrich our collaboration with a historic partner. EMC partner Solution Centers are based on the successful model of EMC's own Solution Centers in Ireland and in the US. Working with Bull extends the reach of our solutions while benefiting from their market knowledge, expertise and integration capacity".

Bull's Grenoble Center
Michel Bracquemond, Director of the Bull Advanced Competency and Services Center in Grenoble reflects: "Our customers are facing real skills shortages in their own organizations which are inhibiting the implementation of their IT strategies. The StoreWay Solution Center is another asset to provide a complete offering of upstream consultancy, implementation and development services".

The StoreWay Solution Center is a part of major investment by Bull in the Grenoble region. Bull is currently running a campaign with the ambition of recruiting around 100 service consultants by the end of 2008 and as many again in 2009 to work for international as well as local customers.

The Advanced Competency and Services Center today accounts for more than 450 technical experts and service consultants. The site houses a network of competence centers dedicated to areas including Storage, UNIX, Windows, Linux, database, ERP and High Performance Simulation. It also gives access to innovative support services including Bull's HA 999 center that provides tele-surveillance of IT systems in France and beyond."

The StoreWay Solution Center gives access to experts in architecture, in development and integration. It also draws on Bull Grenoble's areas of expertise such as High Performance simulation and in infrastructure virtualization.

Bull teams up with SAP Research on joint R&D initiative for Green IT

Companies to align enterprise applications with Datacenter energy-efficiency policies to help customers better manage their businesses, reduce energy consumption and lower energy expenditures

green IT

Initiative goals:

  • Optimize transaction/watt ratios and energy footprints
  • Develop an innovative approach for an effective combination of server technologies and software best practices
  • Develop best practices for virtualization architectures

Bull and SAP Research, the global technology research unit of SAP AG, have launched a joint R&D initiative that will put application software at the center of tomorrow’s Green IT landscape, bringing energy efficiencies to customers and data centers. Through this initiative, the companies will leverage their respective skills and aim to align the SAP® business software portfolio with new datacenter energy-efficiency policies. The development of best practices and operations guidance is based on a breakthrough, comprehensive approach to Green IT, covering hardware infrastructure, middleware and application software.

New server technologies currently being developed by Bull are adding energy management intelligence into the new generation of Datacenters. The mission of this initiative between Bull and SAP Research is to develop an overall strategy for Datacenter energy management intelligence combined with server management services, integrating business applications and end-user services to enable sustainable Datacenter technologies.

This R&D project embodies our vision of the Bio Data Center™, a new-generation data center that brings critical advances in quality of service, energy consumption, and flexibility to customers,” said Michel Guillemet, Group R&D Director at Bull. “This initiative, launched between two European-based global IT companies, demonstrates that Europe can act as a leading force for concrete innovation, addressing raising environmental concerns, while delivering to enterprises more efficient IT solutions.

Bull’s R&D team and SAP Research will proactively engage in this initiative to tackle every aspect of the IT life cycle: design, deployment, operation and disposal. Through the initiative, the companies aim to meet the following objectives:

  • Optimize transaction/watt ratios and energy footprints through definition of infrastructure guidance for deploying large-scale SAP® solution-based landscapes
  • Develop an innovative approach for an effective combination of server technologies and software best practices to deliver performance, flexibility and radical inflexion of energy consumption
  • Develop best practices for virtualization architectures in order to determine break-even points for optimized carbon footprints of SAP solution-based infrastructures.

"We remain committed to developing solutions that help our customers better manage their businesses," explained Lutz Heuser, vice president of SAP Research and chief development architect at SAP. "Our cooperation with Bull in e-energy research will help both companies make further progress in the area of Green IT. It will help us to extend our capabilities in providing business software that helps our customers reduce their energy consumption, while looking at significantly lowering our energy expenditure at the same time."

Bull and SAP Research have already begun working together on their joint R&D initiative, which they expect to last for an initial term of three years. Through this initiative, the companies plan to provide various deliverables ranging from MIPS/watt benchmarks, optimized virtualized architectures, and energy management-enabled SAP software. Bull NovaScale and Escala servers will be used as the foundation for reference platforms and best practices guidance. These servers already include strong features that make them ideally suited for minimizing the carbon footprint of the IT infrastructures in which they are deployed.

The project will involve resources and competences from Bull and SAP competence centers (Paris and Grenoble for Bull; Sophia Antipolis, Belfast, Karlsruhe, and Palo Alto for SAP).

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